Australia · Travel Retail · Brand Activations

Premium people.
Precise operations.

Elite Sales Promotion helps beauty and luxury brands deliver exceptional retail experiences — through skilled teams, considered activation and operational clarity.

Trusted operational support for premium retail environments. Designed for better ones.
People Brand activation Operational systems AI capability Growth
Selected experience

Trusted around the brands people already know.

From airport retail and fragrance launches to private sales and luxury events, we support the people, pace and precision behind every customer-facing moment.

Travel retail partner 01
HEINEMANN OCEANIA
Beauty group 02
Estée Lauder Companies
Jo Malone London · Tom Ford · Kilian Paris · La Mer · Estée Lauder · MAC · Bobbi Brown · Le Labo
Luxury beauty 03
LVMH BEAUTY
Dior · Acqua di Parma · Fresh · Benefit · Givenchy
Beauty group 04
SHISEIDO GROUP
Issey Miyake · Narciso Rodriguez · NARS
Independent beauty brands 05
Jurlique · Elizabeth Arden · Caudalie
Luxury fashion 06
Christian Louboutin · Prada · Dior Couture
Luxury events & private sales 07
ONTHELIST
Event Projects · Private Sales · Staffing · On-site Operations
Premium spirits 08
SELECTED SPIRITS
Johnnie Walker · Don Julio · Lark · Hellyers Road · DHARAWAL
Beauty · Fragrance · Luxury fashion · Spirits · Events Australia
What we do

Every customer-facing moment, properly delivered.

We bring the right people and operating rhythm to promotions, pop-ups and private events — so brand teams can focus on the experience in front of the customer.

01

Sales Promotion

High-performing brand ambassadors for beauty, fragrance and premium retail.

02

Pop-ups & Launches

From customer flow to team briefing, we make temporary retail feel considered.

03

Private Events

Guest-facing teams and on-the-ground coordination for a seamless occasion.

04

Event Operations

Roster, training, venue and sales reporting managed as one clear workflow.

Our approach

Luxury service is felt in the details people never have to think about.

01 — Right team

Thoughtful staffing matched to brand, location and customer.

02 — Clear brief

Every team member knows the target, product story and standard.

03 — Live visibility

Sales, feedback and field activity are captured while it matters.

04 — Better next time

Each activation builds insight for the next one.

ESP ONE

One platform.
Every operation.

Our operational platform connects rostering, attendance, training, venue activity and sales reporting in one consistent experience.

Operations overview Live workspace
Active venues 12
Team ready 94%
Sales updates Live
ESP ONE Group

Building beyond today.

Elite Sales Promotion is the foundation. Around it, we are building practical technology, luxury projects and lifestyle ventures designed to create more opportunity.

ESP ONE Group ecosystem: Elite Sales Promotion, Ventes Elite, AI Wallet, Operational OS and Maison VE.
How it connects

One group. One connected operating layer.

ESP ONE brings the group together through a shared app, operational systems and practical AI — connecting people, brands, venues and business insight without taking away each company’s distinct role.

01 · ESP ONE App

The shared front door

A single place for teams to access schedules, training, attendance, tasks and the information they need on the ground.

02 · Operational OS

The operating backbone

Connecting people, venues, workflows and sales reporting so every activation can be managed with greater clarity.

03 · AI capability

Intelligence that supports action

Using AI to make knowledge easier to access, reduce repetitive administration and turn operational activity into useful insight.

04 · Group network

Different ventures, shared strength

Elite Sales Promotion, Ventes Elite, AI Wallet and Maison VE stay focused on their markets while benefiting from shared systems and intelligence.

Let’s talk

Planning your next activation?

Start a conversation